Empowering Women Through Menopause Awareness with Gen M

In this episode of the Skin Health Hub, Clinisoothe+ Founder Samantha Moulding speaks with Heather Jackson, co-founder of Gen M, about how education, collaboration and visibility are helping to transform how society understands menopause. Together, they discuss the creation of the M-Tick certification and how it is helping women make more confident, informed choices during life’s natural transitions.

Key Talking Points

In this episode, we explore:

• The story behind Gen M and the inspiration that sparked change
  

• What the M-Tick certification means for women and retailers
  

• How education and awareness are helping to normalise menopause
  

• The role of gentle skincare in supporting skin during menopause
  

• Why collaboration between brands and women drives lasting progress
  

Expert Highlight

“If your skin feels good, you feel good. It is the starting point for everything else.”
– Heather Jackson, Co-founder of Gen M

How Menopause Affects the Skin

During menopause, changes in oestrogen levels can affect the skin’s natural hydration and elasticity, often leading to dryness or increased sensitivity. A consistent, gentle routine can help support comfort and calmness at this stage of life.

Pamela Marshall explains that “a balanced approach helps the skin stay resilient. Supporting the barrier is about care, not correction.” A soft cleanser, hydrating layers and protective formulas can help maintain a healthy, refreshed appearance.

The M-Tick: A Symbol of Trust and Empowerment

Created by Gen M’s founders, Heather Jackson and Sam Simister, the M-Tick certification helps women identify products that have been reviewed for suitability in supporting menopausal wellbeing. Developed alongside leading UK retailers including Boots, Tesco, Asda, Morrisons and Ocado, the M-Tick offers reassurance and clarity at a time of life when choice and guidance are essential.

Heather explains that “it is not about buying more, it is about buying right.” The mark empowers women to shop with confidence, knowing that brands understand their needs and have designed products with inclusivity and empathy in mind.

A Thought From Clinisoothe+

At Clinisoothe+, we believe that education and simplicity help support healthy-looking skin at every stage of life. Our Skin Purifier provides cosmetic cleansing that helps remove surface impurities left behind by environmental exposure, leaving the skin feeling fresh, balanced and comfortable as part of a daily routine.

Listen and Learn More

Menopause should never be a silent struggle. Through open discussion and collaboration, women can approach this stage of life with knowledge, confidence and community.Listen to the full episode on the Skin Health Hub to hear more from Heather Jackson and Samantha Moulding about the power of education, visibility and shared support.